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Facebook Masterclass for Business

Facebook Masterclass for Business
Wednesday 25th November at 12:30am - 3:00am
Stretton Centre
Business, Education
General Ticket - $69.00

The Stretton Centre have engaged leading marketing agency Social Media AOK to run a highly interactive Facebook Masterclass.

Simone Douglas from leading marketing agency Social Media AOK will run a highly interactive Facebook Masterclass for businesses.

This is an ideal session for business owners, marketing managers/ assistants / coordinators, or anyone wanting to learn more about building their business through Facebook.

You will be taken through the following:

How to build and grow your organic reach on Facebook

  • Tips for getting around the recent Facebook algorithm change
  • Insights into Facebook’s priorities for newsfeed real estate
  • How to review your Facebook Insights and put them to good use.
  • Tips for dealing with declining organic reach
  • Building an engaged follower base
  • Facebook Groups – are they worth it?
  • Ideal times to post content

Using the Facebook video boom for business

  • Tips for creating the best video content for Facebook
  • Adding call-to-action buttons to your native Facebook videos
  • Using Facebook video insights to find out what’s working for your audience
  • Facebook Live – why you should and why you would
  • The importance of captions and a one-sentence summary
  • The 5 main reasons that people share videos on social media
  • Our ‘video on a budget’ equipment list (that won’t break the bank!)

Facebook Business Manager

  • Explore the key features of Business Manager
  • How to manage multiple users
  • How to integrate Instagram
  • The Facebook Pixel
  • Publishing Tools
  • Product Catalogues
  • Custom & Lookalike Audiences for Facebook Advertising

Stretton Centre

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